It comes out of nowhere, making little to no noise. You didn't see it coming, you can't remember when it hit, but oh, the joy, even the nights you lay in bed dreaming of it. When you awake you realize that it has hit you really well. What am I talking about? Well the handbag love-bug of course. This bug is so potent you are often consumed with thoughts of making a purse; no, the designer purse of the century.
It's one thing to produce incredible designer bags for women; but here is the million dollar question. What do you do next? Simply dreaming and designing is not sufficient to becoming a great designer. Are you making designs that tantalize your own taste buds or are you creating a product that is pleasing and meeting the needs of your potential buyers?
Sometimes designers become trapped in their little fantasy world and become unwilling to step out into reality. There is a real concern for new designers to create products that stretch them and give their customers quality workmanship with creatively stunning design. Many play it safe, sticking with the basic materials even though in their minds-eye they would like to take their designs beyond their present level.
Designers wishing to advance their product must move beyond the home-made look. The "I can get away with this" syndrome keeps them from producing professionally finished products. Simply put that's mediocrity; there is little room for success at that level. Numerous home sewers and designers alike place a heavier price on the bag without improving the quality of workmanship or the value of the product. Raising the price is not the same as raising the value.
What's the solution?
Add value to your product by using quality materials.
Improve your sewing.
Take pride in the construction of your purse.
Produce a product that is commercially practical & eye-catching.
Ensure that the packaging is attractive and first quality.
Get your product exposure in the marketplace.
A catchy design with an inferior fabric does not give the purse the oomph it needs to move from the shelf to the customer. A purse made with the same materials commonly used without a new twist or individuality is lost on the shelf and relegated to the "ordinary" category. Making a designer bag with the right materials can be the leverage you need to stand tall above the crowd. Whether your material is a custom painted specialty fabric or exotic fish skin, your product has an immediate value added to it.
Though passionate about their designs, great designers move beyond the love bug when making a purse. Great designers allow the passion to fuel their momentum in creating fabulous purses to withstand the passage of time. Regardless of your present level, with the use of excellent materials, quality workmanship and strategic marketing your bags are sure to soar.
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